Email marketing was the most innovative internet strategy in the recent years. In a research done by the Direct Marketing Association came out that two thirds of companies asked, agreed with the fact that their sales increased after they started using email as a marketing tool. And 63% of the same companies said that this is the best way to keep in touch with clients.
Almost everyone who knows how to use the Internet has an email account. Knowing this becomes easier to start or maintain a business. There are plenty of ways for a business to thrive, and today I can say that email is the best way.